Grimes - Go (2014)

The official video for 'Go' by Grimes ft. Blood Diamonds. Buy on iTunes: http://smarturl.it/GoGrimes Buy on Google Play: http://smarturl.it/GoogleGo Artist: Grimes ft. Blood Diamonds Track: Go Label: 4AD Co-directed by Roco-Prime (aka Claire and Mac Boucher) Art Direction and Concept: Claire Boucher Production Company: Ways & Means Exec.

Oh my.

Claire Boucher:

It’s our take on Dante’s inferno. The circles of hell reflect more contemporary issues though. We shot a bunch at the salton sea which is basically an apocalyptic wasteland filled with dead fish because of human carelessness, the bullet hole hallway a la korn freak on a leash etc etc. If you look closely you can find clues. Haha, but in the usual fashion it is also abstract enough to just be a trippy visual accompaniment to the song.

This is the song she wrote with Blood Diamonds, intended originally for Rihanna. 

The video was directed by Claire and her brother. She edited it too.

Outstanding. Bonkers. Brilliant.